About INSIGHT: The Art of Living Magazine
INSIGHT: The Art of Living Magazine is a luxury lifestyle magazine, produced for Sotheby’s International Realty Canada. Every issue brings the vibrancy of innovative architecture, inspired design, rich décor, and the luxury of living, to life.
The magazine is distributed to Sotheby’s International Realty Canada clients and prospects, living in Halifax, Toronto, Montréal, Calgary and Vancouver.
This magazine is a part of many robust ad and promotional programs offered by Sotheby's International Realty Canada. As a publication, it is currently released bi-annually in the Fall and Spring of each year to 50,000 clients and prospects via direct-mail across Canada and distribution to 30+ offices of Sotheby's International Realty Canada and select affluent neighbourhoods and communities.
Contributions
As a Marketing Associate & Graphic Designer I've been involved in the production of 12 editions of the magazine. My involvement in the INSIGHT Magazine program included the following:
• Project Management of the advertising section. Ensured ads produced by various designers are consistent, brand-compliant, and follow copy/advertising guidelines. Finalized files for print production/Press and meet submission deadlines.
• Advertising /Template Creation for advertising section of the magazine.
• Promotional Materials creation such as e-mail marketing campaign templates, animated social media videos, gifs and graphics.
• Sales and Marketing of ad space Worked with international advertisers with advertising.
Tools Used
InDesign, Photoshop, Adobe Acrobat Pro, Asana, Google Sheets, Google Docs, Google Drive
