INSIGHT Magazine: E-mail Marketing Campaigns
INSIGHT: The Art of Living Magazine is a luxury lifestyle magazine, produced for Sotheby’s International Realty Canada. Part of the publication has dedicated ad space for clients listings. In advance of the publication's deadline, Sotheby's International Realty Canada releases a corporate communications campaign to promote early submissions.
Once the publication has been released this is also communicated to agents and they are given access to templates to announce the new release to their clients. Although primarily a print program the magazine is also available digitally.
Contributions
I supported the creation and scheduling of e-mail campaigns promoting INSIGHT Magazine to agents. I also assisted in the development of the visual aesthhetic of the campaigns which have evolved and changed over the years.
Programs Used
Photoshop, Hubspot, ActivePipe
